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Free Weekly Strategic Value Analysis Newsletter

 

 

April 9, 2004         

 

If You Want Your Value Teams To Thrive You Need To Learn How To Grow People, Performance And Purpose

by Robert T. Yokl, President

“Coaching for Performance Is Not Merely a Fad or Craze, It’s The Essence Of Growing And Sustaining Your Value Teams”

I see one of the biggest challenges that healthcare organizations face after they have establish their value teams is how to continually grow the team’s people, performance and purpose. Most organizations believe this can be accomplished through the old paradigm of command and control, (“you do it because I said to or else”), which will just push and pull your value team members in the wrong direction.

 

Manage By Coaching For Peak Performance

A much more productive way to grow your value team’s people, performance and purpose is to coach them to peak performance by having your value team aware and responsible for:

ü      SETTING GOALS to insure mutual and individual ownership

ü      KEEPING A LASER FOCUS on the work at hand to increase the team’s motivation

ü      PROMOTING AWARENESS of what’s really happening so that team members and team leaders can make positive changes

ü      TAKING RESPONSIBILITY for their individual and team results

ü      FREQUENT REALITY CHECKS along the way to insure clarity in judgments

ü      CONTINUAL FEEDBACK for learning and performance improvement

ü      ASKING EFFECTIVE QUESTIONS so that team members can think for themselves

ü      DEVELOPING OPTIONS when individual team members or team leaders are stuck

ü      SUPPORTING DECISIONS to move tasks and processes forward

ü      PROMOTING ACTION steps so that timely change can happen now

 

As these coaching goals suggest, coaching is a new way of managing to get the job done and developing your people and your value team at the same time.  It involves being supportive, non-threatening and mentoring vs. dictating what you want done. To do so, you will need to boost your people and leadership skills.

 

Who Should Be Your Value Team’s Coach?

Team coaching is similar to any team sports (e.g., baseball, football, hockey, basketball, etc.) in that there are always more than one coach on a team. In baseball you have batting, pitching and fielding coaches (to name just a few coaching positions) in addition to the team’s manager.

Just like a baseball team a value team has multiple coaches (team  leader, administrative representative and facilitator), who should all be acting as team coaches, just like a baseball team’s batting, pitching and fielding coaches. However, the primary responsibility for coaching your value team lies with your team leader (or manager) and facilitator.

 

Benefits Of Coaching For Peak Performance

If you are looking for a new and better way to dramatically improve your value team’s performance, productivity, learning, quality, creativity and adaptability, then you must consider the benefits of adopting a coaching management style to grow your value team’s people, performance and purpose.

The alternative, as I see it, is for you to continue with your command and control methods which use a carrot and a stick philosophy and with which you will never move beyond meager savings and quality gains. Until you decide to coach your value team to develop their own goals, understand their own reality, search for their own options and choose to take responsibility for their actions your value team won’t improve their people, performance and purpose no matter how many carrots and sticks you give them.

 

 

 

About the Author

Robert T. Yokl, President, The HCP Group, Ltd., has over 35 years of experience as a consultant and manager in the field of Supply Value Chain Management and is one of the country's leading healthcare experts in value analysis, value engineering, Non Salary Expense Reduction and materials management. He is the developer and program leader of the award winning Certified Value Analysis Practitioner Training Program™. Mr. Yokl is also the developer of the healthcare industry's leading ValueNetCentral™ Value Analysis Software. Over the past two decades he has trained thousands of healthcare managers in his patented Strategic Value Analysis™ and Team-Based Project Management™ processes and has assisted scores of organizations in developing their own value management programs. He has published six books, videos and audios on supply/value chain management. His latest book being, “ Strategic Value Analysis™: The #1 Smart Strategy for Taking Cost Out of a Healthcare Organizations’ Healthcare Supply Value Chain”.

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